→ od:description → "Вместо обычных конструкций должны использоваться гибкие оболочки и тонкие плёнки."@ru, "Verwende biegsame Hüllen und dünne Folien statt der üblichen Konstruktionen."@de, "Use flexible shells or thin films instead of the usual constructions."@en
→ od:MannDombExample → "‘Cardboard police’ - 2D policemen or police cars over freeway bridges used as a means of slowing down traffic"@en, "The thinnest film is a single molecule thick. Likewise, the thinnest organisation structure is one employee thick. Get faster customer service by having the single employee customer service agent have all the necessary data easily available, so the customer only deals with the single, flexible ‘shell’ of the organisation not the whole bulky volume."@en, "Card transactions instead of money - e.g. vending machines in companies use employee ID card and charges are debited direct from salary"@en, "Inflatable ‘passenger’ for lone drivers out late at night"@en